Posted on: Apr 15, 2015 1:00:00 AM
In: District, Cuyamaca
Arts and Culture
Contact: Della Elliott (619) 644-7690 email@example.com
Six homegrown bands playing an eclectic mix of folk, jazz, pop and rock will perform on two stages on the grand lawn of Cuyamaca College at the Coyote Music Festival noon to 4 p.m. Saturday, May 2.
Now in its seventh year, the entirely student-run festival will provide the community a free afternoon of live music by local talent in a family-friendly venue, where picnic blankets and lawn chairs are the best seats in the house.
For students enrolled in Music Industry Studies, the festival represents a term project, the culmination of a semester’s work learning every aspect of putting on a big music event. Cuyamaca College is one of the few schools locally offering the transfer degree program that focuses on the practical aspects of developing careers in the music industry.
A combination of classes in music, technology, and business helps students develop as musicians, learn to operate and use the college’s recording studios, work with bands to create demos and other promotional materials, and to plan and produce concerts and festivals with multiple stages.
From planning, auditions, promotions, staging and sound engineering, the students do it all. There is so much to learn that students are able to take the course up to four times, each year learning a new aspect of putting on an event of the music festival’s scale.
Think wedding planner minus the nuptials and tack on the technical aspects of concert staging, the nuances of marketing and promotions, and the intricacies of handling talent. Students are constantly amazed by the amount of work that goes into Cuyamaca’s answer to Coachella, said Taylor Smith, head of the college’s performing arts program.
Smith teaches the seminar course, along with Annie Zuckerman, a Business Office Technology instructor at Cuyamaca who teaches the marketing and promotions aspect of the event.
Here’s the lineup for the up-and-coming local talent showcasing this year’s original music:
Along with the music, vendors selling jewelry, kettle corn and more will be a part of the festival. For more information visit www.coyotemusicfest.com or call Taylor Smith at (619) 660-4627 or email him at
Cuyamaca College is at 900 Rancho San Diego Parkway in the community of Rancho San Diego.